/* ============================================================
   SUMMITS DIGITAL — conversion redesign
   Creative direction: confident-modern, committed deep-blue palette,
   one amber CTA accent, one dark cinematic "machine" section.
   Built per impeccable (brand register) + emil motion + taste-skill.
   ============================================================ */

:root {
  /* ---- Color (committed strategy; OKLCH w/ hex fallback) ---- */
  --navy:        #0A1626;   /* darkest — the "machine" section */
  --navy-soft:   #122338;
  --ink:         #0F1B2D;   /* primary text on light */
  --body:        #33415A;   /* body text */
  --muted:       #51607A;   /* secondary text (AA on --bg) */
  --blue:        #1466E0;   /* evolved electric brand blue */
  --blue-deep:   #0B4FB8;
  --blue-bright: #4D9BFF;   /* for use on dark */
  --blue-tint:   #EAF1FE;   /* pale blue surface */
  --accent:      #F59E0B;   /* amber — CTAs ONLY */
  --accent-deep: #DE8A00;
  --bg:          #F6F9FD;   /* cool off-white (not cream) */
  --surface:     #FFFFFF;
  --line:        #E1E9F4;
  --line-dark:   #1E3350;   /* lines on navy */
  --on-navy:     #EAF1FB;
  --on-navy-mut: #9FB4D0;
  --good:        #16A34A;
  --warn:        #DC2626;

  /* ---- Type ---- */
  --font-display: 'Space Grotesk', system-ui, -apple-system, sans-serif;
  --font-body:    'DM Sans', system-ui, -apple-system, sans-serif;

  /* ---- Motion (emil custom curves) ---- */
  --ease-out:    cubic-bezier(0.23, 1, 0.32, 1);
  --ease-in-out: cubic-bezier(0.77, 0, 0.175, 1);
  --t-press: 140ms;

  /* ---- Layout ---- */
  --maxw: 1120px;
  --maxw-narrow: 760px;
  --radius: 16px;
  --radius-sm: 10px;

  /* ---- Z-scale (semantic) ---- */
  --z-sticky: 100;
  --z-header: 200;
  --z-overlay: 300;
}

/* ---------- Reset / base ---------- */
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--bg);
  color: var(--body);
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
img, svg, iframe { display: block; max-width: 100%; }
h1, h2, h3 {
  font-family: var(--font-display);
  color: var(--ink);
  letter-spacing: -0.03em;
  text-wrap: balance;
  margin: 0;
}
p { text-wrap: pretty; }
a { color: var(--blue-deep); }
strong { color: var(--ink); font-weight: 600; }

:focus-visible {
  outline: 2px solid var(--blue);
  outline-offset: 3px;
  border-radius: 4px;
}

/* ---------- Layout helpers ---------- */
.wrap { max-width: var(--maxw); margin: 0 auto; padding-inline: 24px; }
.wrap-narrow { max-width: var(--maxw-narrow); margin: 0 auto; padding-inline: 24px; }
.section { padding-block: clamp(56px, 9vw, 110px); }
.eyebrow {
  font-family: var(--font-body);
  font-size: 13px; font-weight: 600; letter-spacing: 0.02em;
  color: var(--blue-deep);
  display: inline-flex; align-items: center; gap: 8px;
  margin-bottom: 18px;
}
.eyebrow::before {
  content: ""; width: 22px; height: 2px; background: var(--blue); border-radius: 2px;
}
.lead { font-size: clamp(17px, 2.1vw, 20px); color: var(--muted); line-height: 1.6; }

/* ---------- Type scale ---------- */
.h-hero { font-size: clamp(38px, 6vw, 64px); line-height: 1.04; }
.h-sec  { font-size: clamp(30px, 4.4vw, 50px); line-height: 1.08; }
.h-sub  { font-size: clamp(21px, 2.6vw, 28px); line-height: 1.2; }

/* ---------- Buttons ---------- */
.btn {
  --btn-bg: var(--accent);
  --btn-fg: #1A1206;
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  font-family: var(--font-body); font-weight: 700; font-size: 16px;
  background: var(--btn-bg); color: var(--btn-fg);
  text-decoration: none; cursor: pointer; border: 0;
  padding: 15px 28px; border-radius: 12px;
  box-shadow: 0 8px 24px -8px rgba(245, 158, 11, 0.6);
  transition: transform var(--t-press) var(--ease-out),
              background var(--t-press) var(--ease-out),
              box-shadow var(--t-press) var(--ease-out);
}
.btn:hover { background: var(--accent-deep); box-shadow: 0 12px 30px -8px rgba(245, 158, 11, 0.7); }
.btn:active { transform: scale(0.97); }
.btn-arrow { transition: transform var(--t-press) var(--ease-out); }
.btn:hover .btn-arrow { transform: translateX(3px); }

.btn-ghost {
  --btn-bg: transparent; --btn-fg: var(--ink);
  box-shadow: none; border: 1.5px solid var(--line);
  background: var(--surface);
}
.btn-ghost:hover { background: var(--surface); border-color: var(--blue); box-shadow: none; }
.btn-lg { padding: 18px 34px; font-size: 17px; }
.btn-block { width: 100%; }

/* On-navy button variants */
.on-dark .btn-ghost { --btn-fg: var(--on-navy); border-color: var(--line-dark); background: transparent; }
.on-dark .btn-ghost:hover { border-color: var(--blue-bright); background: rgba(77,155,255,0.08); }

/* ---------- Reveal / motion (robust: visible without JS) ---------- */
.reveal { opacity: 1; }                              /* default visible */
html.js .reveal {                                    /* only hide when JS present */
  opacity: 0;
  transform: translateY(20px);
  transition: opacity 0.7s var(--ease-out), transform 0.7s var(--ease-out);
  will-change: opacity, transform;
}
html.js .reveal.in-view { opacity: 1; transform: none; }
/* Hard fallback (JS adds .reveal-done): snap visible with NO transition, so a
   throttled/non-rendering agent can never leave reveal content blank. */
html.reveal-done .reveal,
html.reveal-done .stagger > * { opacity: 1 !important; transform: none !important; transition: none !important; }
html.js .stagger > * { opacity: 0; transform: translateY(16px); transition: opacity 0.55s var(--ease-out), transform 0.55s var(--ease-out); }
html.js .stagger.in-view > * { opacity: 1; transform: none; }
html.js .stagger.in-view > *:nth-child(1) { transition-delay: 0ms; }
html.js .stagger.in-view > *:nth-child(2) { transition-delay: 60ms; }
html.js .stagger.in-view > *:nth-child(3) { transition-delay: 120ms; }
html.js .stagger.in-view > *:nth-child(4) { transition-delay: 180ms; }
html.js .stagger.in-view > *:nth-child(5) { transition-delay: 240ms; }
html.js .stagger.in-view > *:nth-child(6) { transition-delay: 300ms; }

@media (prefers-reduced-motion: reduce) {
  html.js .reveal, html.js .stagger > * { opacity: 1 !important; transform: none !important; transition: none !important; }
  html { scroll-behavior: auto; }
  .btn:active { transform: none; }
  html.js .sg-reach .sg-dots i { animation: none !important; opacity: 0.2 !important; }
}

/* ============================================================
   HEADER
   ============================================================ */
.site-header {
  position: sticky; top: 0; z-index: var(--z-header);
  background: rgba(246, 249, 253, 0.82);
  backdrop-filter: saturate(160%) blur(12px);
  border-bottom: 1px solid var(--line);
}
.header-inner { display: flex; align-items: center; justify-content: space-between; height: 68px; }
.logo {
  font-family: var(--font-display); font-weight: 700; font-size: 19px;
  letter-spacing: 0.04em; color: var(--ink); text-transform: uppercase; text-decoration: none;
}
.logo span { color: var(--blue); }
.header-cta { font-size: 15px; padding: 11px 20px; }

/* ============================================================
   HERO
   ============================================================ */
.hero { padding-block: clamp(48px, 8vw, 96px) clamp(40px, 6vw, 72px); position: relative; }
.hero-grid { display: grid; grid-template-columns: 1.3fr 0.7fr; gap: 56px; align-items: center; }
.hero-kicker {
  display: inline-flex; align-items: center; gap: 9px;
  font-size: 13px; font-weight: 600; color: var(--blue-deep);
  background: var(--blue-tint); border: 1px solid #CFE0FB;
  padding: 7px 14px; border-radius: 999px; margin-bottom: 22px;
}
.hero-kicker .dot { width: 7px; height: 7px; border-radius: 50%; background: var(--good); box-shadow: 0 0 0 3px rgba(22,163,74,0.18); }
.hero h1 { margin-bottom: 20px; }
.hero h1 .u { color: var(--blue); display: block; }
.hero-sub { max-width: 540px; margin-bottom: 30px; }
.hero-actions { display: flex; gap: 14px; flex-wrap: wrap; align-items: center; }
.hero-reassure { margin-top: 18px; font-size: 14px; color: var(--muted); display: flex; gap: 18px; flex-wrap: wrap; }
.hero-reassure span { display: inline-flex; align-items: center; gap: 7px; }
.hero-reassure svg { color: var(--blue); flex-shrink: 0; }

/* Hero visual: the "old vs new" mini card */
.hero-visual { position: relative; }
.compare-card {
  background: var(--surface); border: 1px solid var(--line);
  border-radius: var(--radius); padding: 24px;
  box-shadow: 0 30px 60px -30px rgba(15, 27, 45, 0.25);
}
.compare-row { display: grid; grid-template-columns: 1fr; gap: 14px; }
.compare-item { padding: 16px 18px; border-radius: var(--radius-sm); }
.compare-item.old { background: #FBEDED; border: 1px solid #F3D2D2; }
.compare-item.new { background: var(--blue-tint); border: 1px solid #CFE0FB; }
.compare-label { font-size: 12px; font-weight: 700; letter-spacing: 0.04em; text-transform: uppercase; margin-bottom: 8px; }
.compare-item.old .compare-label { color: var(--warn); }
.compare-item.new .compare-label { color: var(--blue-deep); }
.compare-item .ci-line { font-size: 14.5px; color: var(--body); display: flex; gap: 9px; align-items: flex-start; }
.compare-item .ci-line + .ci-line { margin-top: 8px; }
.compare-item .ci-ico { flex-shrink: 0; margin-top: 2px; }
.compare-arrow { display: flex; justify-content: center; color: var(--muted); }

/* ============================================================
   THE RECKONING — stat band
   ============================================================ */
.reckon { background: var(--surface); border-block: 1px solid var(--line); }
.reckon-head { max-width: 720px; margin-bottom: 44px; }
.stat-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.stat {
  padding: 28px 26px; border-radius: var(--radius);
  background: var(--bg); border: 1px solid var(--line);
}
.stat-num { font-family: var(--font-display); font-size: clamp(40px, 5vw, 56px); font-weight: 700; color: var(--ink); line-height: 1; letter-spacing: -0.04em; }
.stat-num .unit { color: var(--blue); }
.stat-label { margin-top: 12px; font-size: 15px; color: var(--body); line-height: 1.5; }
.stat-src { margin-top: 10px; font-size: 12px; }
.stat-src a { color: var(--muted); text-decoration: none; border-bottom: 1px dotted var(--line); }
.stat-src a:hover { color: var(--blue-deep); }
.reckon-note { margin-top: 30px; font-size: 15px; color: var(--muted); }

/* ============================================================
   THE SHIFT
   ============================================================ */
.shift-grid { display: grid; grid-template-columns: 0.9fr 1.1fr; gap: 56px; align-items: center; }
.shift-points { list-style: none; padding: 0; margin: 26px 0 0; display: flex; flex-direction: column; gap: 18px; }
.shift-points li { display: flex; gap: 14px; align-items: flex-start; font-size: 16px; color: var(--body); }
.shift-points .num {
  flex-shrink: 0; width: 30px; height: 30px; border-radius: 9px;
  background: var(--blue); color: #fff; font-family: var(--font-display);
  font-weight: 700; font-size: 15px; display: flex; align-items: center; justify-content: center;
}
.shift-points strong { display: block; margin-bottom: 2px; }
.shift-bigstat {
  background: linear-gradient(160deg, var(--blue-tint), #F4F8FF);
  border: 1px solid #CFE0FB; border-radius: var(--radius);
  padding: 40px; text-align: center;
}
.shift-bigstat .big { font-family: var(--font-display); font-size: clamp(64px, 11vw, 120px); font-weight: 700; color: var(--blue); line-height: 0.95; letter-spacing: -0.05em; }
.shift-bigstat .cap { margin-top: 12px; font-size: 16px; color: var(--body); max-width: 320px; margin-inline: auto; }

/* ============================================================
   THE MACHINE — dark cinematic section
   ============================================================ */
.machine { background: var(--navy); color: var(--on-navy); position: relative; overflow: hidden; }
.machine::before {
  content: ""; position: absolute; inset: 0;
  background:
    radial-gradient(60% 50% at 50% 0%, rgba(77,155,255,0.16), transparent 70%),
    radial-gradient(40% 40% at 85% 90%, rgba(245,158,11,0.10), transparent 70%);
  pointer-events: none;
}
.machine .wrap { position: relative; }
.machine h2 { color: #fff; }
.machine .lead { color: var(--on-navy-mut); }
.machine-head { text-align: center; max-width: 680px; margin: 0 auto 56px; }
.machine-flow { position: relative; display: grid; grid-template-columns: repeat(5, 1fr); gap: 16px; align-items: stretch; }
.node {
  background: rgba(255,255,255,0.04); border: 1px solid var(--line-dark);
  border-radius: 14px; padding: 22px 18px; text-align: center; position: relative;
  backdrop-filter: blur(2px);
}
.node .node-ico {
  width: 46px; height: 46px; margin: 0 auto 14px; border-radius: 12px;
  background: rgba(77,155,255,0.14); color: var(--blue-bright);
  display: flex; align-items: center; justify-content: center;
}
.node h3 { color: #fff; font-size: 16px; letter-spacing: -0.02em; margin-bottom: 6px; }
.node p { color: var(--on-navy-mut); font-size: 13.5px; line-height: 1.45; margin: 0; }
.node .node-step { position: absolute; top: 12px; left: 14px; font-family: var(--font-display); font-size: 12px; font-weight: 700; color: rgba(255,255,255,0.28); }
/* SVG connectors drawn by JS sit behind nodes */
.flow-lines { position: absolute; inset: 0; width: 100%; height: 100%; pointer-events: none; overflow: visible; }
.flow-lines path { fill: none; stroke: var(--blue-bright); stroke-width: 2; opacity: 0.55; }
html.js .flow-lines path { stroke-dasharray: var(--len); stroke-dashoffset: var(--len); }
html.js .machine-flow.in-view .flow-lines path { transition: stroke-dashoffset 0.9s var(--ease-out); transition-delay: 0.3s; stroke-dashoffset: 0; }
.machine-foot { text-align: center; margin-top: 48px; }
.machine-foot p { color: var(--on-navy); font-size: clamp(18px, 2.4vw, 24px); font-family: var(--font-display); letter-spacing: -0.02em; max-width: 640px; margin: 0 auto; }

/* ============================================================
   STARTER BUILD — value stack
   ============================================================ */
.build-grid { display: grid; grid-template-columns: 1fr 0.85fr; gap: 48px; align-items: start; }
.value-list { list-style: none; padding: 0; margin: 26px 0 0; display: grid; gap: 2px; }
.value-list li { display: flex; gap: 14px; align-items: flex-start; padding: 16px 0; border-top: 1px solid var(--line); }
.value-list li:last-child { border-bottom: 1px solid var(--line); }
.value-list .vi { flex-shrink: 0; width: 26px; height: 26px; border-radius: 8px; background: var(--blue-tint); color: var(--blue-deep); display: flex; align-items: center; justify-content: center; margin-top: 1px; }
.value-list strong { display: block; font-size: 16px; }
.value-list span.d { font-size: 14px; color: var(--muted); }
.price-card {
  position: sticky; top: 88px;
  background: var(--navy); color: var(--on-navy);
  border-radius: var(--radius); padding: 32px;
  box-shadow: 0 30px 70px -30px rgba(10,22,38,0.6);
}
.price-card .pc-tag { font-size: 12px; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; color: var(--blue-bright); }
.price-card .pc-name { font-family: var(--font-display); font-size: 22px; color: #fff; margin: 6px 0 18px; }
.price-card .pc-amt { font-family: var(--font-display); font-size: 56px; font-weight: 700; color: #fff; line-height: 1; letter-spacing: -0.04em; }
.price-card .pc-amt small { font-family: var(--font-body); font-size: 16px; font-weight: 500; color: var(--on-navy-mut); }
.price-card .pc-note { margin: 16px 0 22px; font-size: 13.5px; color: var(--on-navy-mut); line-height: 1.5; border-top: 1px solid var(--line-dark); padding-top: 16px; }
.price-card .pc-note strong { color: var(--on-navy); }

/* ============================================================
   TIMELINE
   ============================================================ */
.timeline { display: grid; grid-template-columns: repeat(2, 1fr); gap: 0 40px; margin-top: 8px; }
.tl-col { border-left: 2px solid var(--line); padding-left: 26px; }
.tl-item { position: relative; padding-bottom: 26px; }
.tl-item:last-child { padding-bottom: 0; }
.tl-item::before { content: ""; position: absolute; left: -35px; top: 2px; width: 14px; height: 14px; border-radius: 50%; background: var(--blue); box-shadow: 0 0 0 4px var(--bg), 0 0 0 5px var(--line); }
.tl-day { font-family: var(--font-display); font-size: 13px; font-weight: 700; color: var(--blue-deep); text-transform: uppercase; letter-spacing: 0.03em; }
.tl-text { font-size: 15px; color: var(--body); margin-top: 3px; }

/* ============================================================
   RISK REVERSAL — hero-level
   ============================================================ */
.risk { background: var(--blue); color: #fff; position: relative; overflow: hidden; }
.risk::before { content: ""; position: absolute; inset: 0; background: radial-gradient(50% 80% at 80% 10%, rgba(255,255,255,0.14), transparent 60%); }
.risk .wrap-narrow { position: relative; text-align: center; }
.risk h2 { color: #fff; font-size: clamp(32px, 5vw, 56px); }
.risk h2 .u { color: #FFE08A; }
.risk p { color: rgba(255,255,255,0.92); font-size: clamp(17px, 2.2vw, 21px); margin: 22px auto 32px; max-width: 600px; }
.risk .btn { box-shadow: 0 14px 36px -10px rgba(0,0,0,0.35); }

/* ============================================================
   RESULTS
   ============================================================ */
.results-head { max-width: 680px; margin-bottom: 40px; }
.results-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.result {
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 30px 26px;
}
.result .r-num { font-family: var(--font-display); font-size: clamp(38px, 4.6vw, 52px); font-weight: 700; color: var(--blue); line-height: 1; letter-spacing: -0.04em; }
.result .r-label { margin-top: 12px; font-size: 15px; color: var(--body); }
.result .r-sub { margin-top: 4px; font-size: 13px; color: var(--muted); }
.results-disclaimer { margin-top: 22px; font-size: 13px; color: var(--muted); }

/* ============================================================
   TIERS (after the test)
   ============================================================ */
.tiers { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.tiers-one { grid-template-columns: 1fr; max-width: 460px; margin-inline: auto; }
.tier { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); padding: 30px 26px; display: flex; flex-direction: column; }
.tier.feat { border-color: var(--blue); box-shadow: 0 24px 50px -28px rgba(20,102,224,0.45); position: relative; }
.tier.feat::after { content: "Most popular"; position: absolute; top: -11px; left: 26px; background: var(--blue); color: #fff; font-size: 11px; font-weight: 700; letter-spacing: 0.04em; text-transform: uppercase; padding: 4px 12px; border-radius: 999px; }
.tier .t-name { font-family: var(--font-display); font-size: 20px; color: var(--ink); }
.tier .t-amt { font-family: var(--font-display); font-size: 36px; font-weight: 700; color: var(--ink); margin: 10px 0 2px; letter-spacing: -0.03em; }
.tier .t-per { font-size: 13px; color: var(--muted); margin-bottom: 16px; }
.tier .t-desc { font-size: 14.5px; color: var(--body); line-height: 1.55; }

/* ============================================================
   FAQ
   ============================================================ */
.faq-grid { max-width: var(--maxw-narrow); margin: 36px auto 0; }
.faq-item { border-top: 1px solid var(--line); }
.faq-item:last-child { border-bottom: 1px solid var(--line); }
.faq-q {
  width: 100%; text-align: left; background: none; border: 0; cursor: pointer;
  font-family: var(--font-display); font-size: clamp(17px, 2.2vw, 20px); color: var(--ink);
  padding: 22px 44px 22px 0; position: relative; letter-spacing: -0.02em;
}
.faq-q::after {
  content: ""; position: absolute; right: 6px; top: 50%; width: 12px; height: 12px;
  border-right: 2px solid var(--blue); border-bottom: 2px solid var(--blue);
  transform: translateY(-70%) rotate(45deg);
  transition: transform 0.3s var(--ease-out);
}
.faq-item[open] .faq-q::after { transform: translateY(-30%) rotate(225deg); }
.faq-a { padding: 0 44px 24px 0; color: var(--body); font-size: 16px; line-height: 1.6; margin: 0; }
.faq-q::-webkit-details-marker { display: none; }

/* ============================================================
   BOOKING
   ============================================================ */
.booking-grid { display: grid; grid-template-columns: 0.9fr 1.1fr; gap: 48px; align-items: start; }
.book-checks { list-style: none; padding: 0; margin: 24px 0 0; display: flex; flex-direction: column; gap: 14px; }
.book-checks li { display: flex; gap: 13px; align-items: flex-start; font-size: 15.5px; color: var(--body); }
.book-checks .bi { flex-shrink: 0; width: 24px; height: 24px; border-radius: 50%; background: var(--blue-tint); color: var(--blue-deep); display: flex; align-items: center; justify-content: center; margin-top: 1px; }
.calendar-wrap { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); padding: 8px; box-shadow: 0 20px 50px -30px rgba(15,27,45,0.3); }
.calendar-wrap iframe { width: 100%; height: 740px; border: none; }

/* ============================================================
   STICKY MOBILE CTA
   ============================================================ */
.sticky-cta {
  position: fixed; left: 0; right: 0; bottom: 0; z-index: var(--z-sticky);
  display: none; padding: 12px 16px calc(12px + env(safe-area-inset-bottom));
  background: rgba(246,249,253,0.92); backdrop-filter: blur(12px);
  border-top: 1px solid var(--line);
  transform: translateY(110%); transition: transform 0.4s var(--ease-out);
}
.sticky-cta.show { transform: translateY(0); }
.sticky-cta .btn { width: 100%; }

/* ============================================================
   FOOTER
   ============================================================ */
.site-footer { background: var(--navy); color: var(--on-navy-mut); padding-block: 40px; }
.footer-inner { display: flex; align-items: center; justify-content: space-between; gap: 16px; flex-wrap: wrap; }
.footer-logo { font-family: var(--font-display); font-weight: 700; letter-spacing: 0.04em; color: #fff; text-transform: uppercase; text-decoration: none; font-size: 16px; }
.footer-logo span { color: var(--blue-bright); }
.footer-links a { color: var(--on-navy-mut); text-decoration: none; margin-left: 18px; font-size: 14px; }
.footer-links a:hover { color: #fff; }
.footer-copy { font-size: 13px; margin-top: 18px; color: #62789A; }

/* ============================================================
   LEGAL PAGES
   ============================================================ */
.legal { max-width: var(--maxw-narrow); margin: 0 auto; padding: 48px 24px 72px; }
.legal h1 { font-size: clamp(30px, 5vw, 46px); margin-bottom: 8px; }
.legal h2 { font-family: var(--font-display); font-size: 21px; color: var(--ink); margin: 30px 0 8px; letter-spacing: -0.02em; }
.legal p, .legal li { color: var(--body); font-size: 16px; line-height: 1.7; }
.legal .updated { color: var(--muted); font-size: 14px; margin-bottom: 24px; }
.legal .draft-note { background: var(--blue-tint); border: 1px solid #CFE0FB; border-radius: 10px; padding: 14px 18px; font-size: 14px; color: var(--blue-deep); margin-bottom: 28px; }
.notfound { max-width: 560px; margin: 0 auto; text-align: center; padding: 90px 24px; }
.notfound h1 { font-size: clamp(64px, 12vw, 120px); color: var(--blue); }
.notfound p { color: var(--muted); font-size: 17px; }

/* ============================================================
   TEAM / GROUNDUP PAGE
   ============================================================ */
/* GROUNDUP STUDIO PAGE (/team) — dark editorial, scoped to body.studio */
.studio { background: var(--navy); color: var(--on-navy); }
.studio .site-header { background: rgba(10, 22, 38, 0.72); border-bottom-color: var(--line-dark); }
.studio .logo { color: #fff; }
.studio .site-footer { border-top: 1px solid var(--line-dark); }
.studio h1, .studio h2, .studio h3 { color: #fff; }
.studio .btn-ghost { color: var(--on-navy); border-color: var(--line-dark); background: transparent; box-shadow: none; }
.studio .btn-ghost:hover { border-color: var(--blue-bright); background: rgba(77, 155, 255, 0.08); }

.s-wrap { max-width: 1120px; margin: 0 auto; padding-inline: 28px; }
.s-sec { padding-block: clamp(60px, 10vw, 124px); border-top: 1px solid var(--line-dark); }
.s-kicker { font-family: var(--font-body); font-size: 12px; font-weight: 700; letter-spacing: 0.18em; text-transform: uppercase; color: var(--blue-bright); display: inline-block; margin-bottom: 22px; }
.s-head h2 { font-size: clamp(28px, 4.6vw, 52px); line-height: 1.04; letter-spacing: -0.035em; max-width: 18ch; text-wrap: balance; }
.s-head .s-intro { margin-top: 16px; color: var(--on-navy-mut); font-size: clamp(16px, 2vw, 19px); line-height: 1.55; max-width: 56ch; }

/* Hero */
.studio-hero { padding-block: clamp(72px, 13vw, 148px) clamp(46px, 8vw, 88px); position: relative; overflow: hidden; }
.studio-hero::before { content: ""; position: absolute; inset: 0; background: radial-gradient(46% 56% at 82% -8%, rgba(77, 155, 255, 0.20), transparent 60%), radial-gradient(36% 46% at 6% 112%, rgba(245, 158, 11, 0.08), transparent 60%); pointer-events: none; }
.studio-hero .s-wrap { position: relative; }
.studio-hero h1 { font-size: clamp(40px, 8.2vw, 94px); line-height: 0.97; letter-spacing: -0.045em; max-width: 16ch; text-wrap: balance; }
.studio-hero h1 .u { color: var(--blue-bright); }
.studio-hero .s-lead { margin-top: 28px; max-width: 54ch; color: var(--on-navy-mut); font-size: clamp(17px, 2.1vw, 21px); line-height: 1.55; }
.studio-hero .s-actions { margin-top: 34px; display: flex; gap: 14px; flex-wrap: wrap; }

/* Manifesto */
.studio-manifesto blockquote { margin: 0; font-family: var(--font-display); font-weight: 600; font-size: clamp(30px, 5.4vw, 64px); line-height: 1.08; letter-spacing: -0.04em; max-width: 16ch; text-wrap: balance; color: #fff; }
.studio-manifesto blockquote .u { color: var(--blue-bright); }
.studio-manifesto .m-body { margin-top: 30px; max-width: 56ch; color: var(--on-navy-mut); font-size: clamp(16px, 2vw, 19px); line-height: 1.62; }

/* Capabilities — editorial rows, not cards */
.cap-list { margin-top: 18px; border-top: 1px solid var(--line-dark); }
.cap { display: grid; grid-template-columns: 60px 1fr; gap: 24px; align-items: start; padding: 30px 0; border-bottom: 1px solid var(--line-dark); transition: padding-left 0.4s var(--ease-out); }
.cap:hover { padding-left: 12px; }
.cap .c-no { font-family: var(--font-display); font-weight: 700; font-size: 18px; color: var(--blue-bright); padding-top: 6px; }
.cap .c-main h3 { font-size: clamp(21px, 3vw, 30px); letter-spacing: -0.03em; }
.cap .c-main p { margin: 8px 0 0; color: var(--on-navy-mut); font-size: 16px; max-width: 62ch; line-height: 1.55; }
.cap .c-tag { display: inline-block; margin-top: 12px; font-size: 11px; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; color: var(--blue-bright); }

/* Process — big numbered steps */
.proc { display: grid; grid-template-columns: repeat(4, 1fr); gap: 28px; margin-top: 20px; }
.proc .p-no { font-family: var(--font-display); font-weight: 700; font-size: clamp(40px, 5vw, 58px); color: var(--line-dark); line-height: 1; letter-spacing: -0.04em; }
.proc h3 { font-size: 20px; margin: 12px 0 8px; letter-spacing: -0.02em; }
.proc p { color: var(--on-navy-mut); font-size: 15px; line-height: 1.55; margin: 0; }
.proc-truth { margin-top: 46px; padding: 26px 28px; border: 1px solid var(--line-dark); border-radius: var(--radius); background: rgba(77, 155, 255, 0.06); font-size: clamp(16px, 2vw, 19px); line-height: 1.6; color: var(--on-navy); max-width: 74ch; }
.proc-truth strong { color: #fff; }

/* Timeline */
.tline { margin-top: 22px; }
.tline .ti { display: grid; grid-template-columns: 210px 1fr; gap: 28px; align-items: baseline; padding: 22px 0; border-top: 1px solid var(--line-dark); }
.tline .ti:last-child { border-bottom: 1px solid var(--line-dark); }
.tline .when { font-family: var(--font-display); font-weight: 700; font-size: clamp(18px, 2.4vw, 24px); color: var(--blue-bright); letter-spacing: -0.02em; }
.tline .what { color: #fff; font-size: 16.5px; font-weight: 600; }
.tline .what span { display: block; color: var(--on-navy-mut); font-size: 14.5px; font-weight: 400; margin-top: 3px; }
.tline-note { margin-top: 30px; max-width: 68ch; color: var(--on-navy-mut); font-size: 16px; line-height: 1.62; }
.tline-note strong { color: #fff; }

/* Founder */
.studio-founder { text-align: center; }
.studio-founder blockquote { margin: 0 auto; max-width: 780px; font-family: var(--font-display); font-weight: 500; font-size: clamp(22px, 3.4vw, 36px); line-height: 1.26; letter-spacing: -0.025em; color: #fff; text-wrap: balance; }
.studio-founder .who { margin-top: 26px; font-size: 14px; color: var(--on-navy-mut); letter-spacing: 0.02em; }
.studio-founder .who strong { color: var(--blue-bright); }

/* CTA */
.studio-cta { text-align: center; }
.studio-cta h2 { font-size: clamp(28px, 5vw, 54px); letter-spacing: -0.035em; max-width: 18ch; margin: 0 auto 30px; text-wrap: balance; }

/* ============================================================
   HERO FUNNEL — thousands of cheap reach -> the work -> a few booked customers
   ============================================================ */
.signal {
  background: var(--surface); border: 1px solid var(--line);
  border-radius: var(--radius); padding: 24px 24px 26px;
  box-shadow: 0 30px 60px -30px rgba(15, 27, 45, 0.25);
}
.sg-cap { display: flex; align-items: baseline; justify-content: space-between; gap: 12px; margin-bottom: 12px; }
.sg-cap .sg-t { font-family: var(--font-display); font-weight: 700; font-size: 15px; color: var(--ink); letter-spacing: -0.02em; }
.sg-cap .sg-s { font-size: 12.5px; color: var(--muted); }

/* zone 1: reach (full width) */
.sg-reach .sg-dots { display: grid; grid-template-columns: repeat(8, 1fr); gap: 11px; }
.sg-reach .sg-dots i { width: 9px; height: 9px; border-radius: 50%; background: var(--blue); opacity: 0.16; }
html.js .sg-reach .sg-dots i { animation: sgTwinkle 3.6s var(--ease-in-out) infinite; }
.sg-reach .sg-dots i:nth-child(3n)  { animation-delay: 0.5s; }
.sg-reach .sg-dots i:nth-child(3n+1){ animation-delay: 1.1s; }
.sg-reach .sg-dots i:nth-child(4n)  { animation-delay: 1.7s; }
.sg-reach .sg-dots i:nth-child(5n)  { animation-delay: 2.3s; }
@keyframes sgTwinkle { 0%, 100% { opacity: 0.12; } 50% { opacity: 0.32; } }

/* flow arrows + label between zones */
.sg-flow { display: flex; flex-direction: column; align-items: center; gap: 3px; margin: 10px 0; }
.sg-flow svg { color: var(--blue); }
.sg-flow-t { font-size: 12px; color: var(--muted); }
.sg-flow-3 { flex-direction: row; justify-content: center; gap: 64px; margin: 8px auto 6px; color: var(--blue); }

/* zone 2: the work (inset -> taper) */
.sg-work {
  width: 80%; margin: 0 auto; text-align: center;
  background: var(--blue-tint); border: 1px solid #CFE0FB;
  border-radius: var(--radius-sm); padding: 14px 18px;
}
.sg-work-t { font-family: var(--font-display); font-weight: 700; font-size: 15px; color: var(--blue-deep); letter-spacing: -0.02em; }
.sg-work-s { font-size: 12px; color: var(--blue-deep); opacity: 0.72; margin-top: 2px; }

/* zone 3: customers (narrower still -> taper) */
.sg-leads { width: 66%; margin: 0 auto; }
.sg-leads .sg-leadrow { display: grid; grid-template-columns: repeat(3, 1fr); gap: 9px; }
.sg-leads .sg-lead {
  font-family: var(--font-display); font-weight: 700; font-size: 12.5px; letter-spacing: 0.02em;
  color: #fff; background: var(--blue); border-radius: var(--radius-sm);
  padding: 11px 0; text-align: center;
  box-shadow: 0 10px 22px -12px rgba(20, 102, 224, 0.7);
}
.sg-cap-btm { flex-direction: column; align-items: center; text-align: center; gap: 1px; margin: 12px 0 0; }

/* ============================================================
   REACH IS CHEAP — split band
   ============================================================ */
.reach-grid { display: grid; grid-template-columns: 1.25fr 0.75fr; gap: 48px; align-items: center; }
.reach-note { margin-top: 18px; font-size: 16px; color: var(--ink); font-weight: 500; max-width: 52ch; }
.reach-stat {
  background: var(--bg); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 32px 30px; text-align: left;
}
.reach-stat .rs-num { font-family: var(--font-display); font-size: clamp(48px, 6vw, 68px); font-weight: 700; color: var(--blue); line-height: 1; letter-spacing: -0.04em; }
.reach-stat .rs-num .unit { color: var(--blue); }
.reach-stat .rs-cap { margin-top: 14px; font-size: 15px; color: var(--body); line-height: 1.55; }
.reach-stat .stat-src { margin-top: 12px; font-size: 12px; }
.reach-stat .stat-src a { color: var(--muted); text-decoration: none; border-bottom: 1px dotted var(--line); }
.reach-stat .stat-src a:hover { color: var(--blue-deep); }

/* ============================================================
   WHAT YOU CAN'T BUY — editorial words
   ============================================================ */
.unbuyable .ub-head { max-width: 760px; margin-bottom: 48px; }
.ub-words { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.ub-word { padding-top: 22px; border-top: 2px solid var(--ink); }
.ub-word .ub-w { font-family: var(--font-display); font-weight: 700; font-size: clamp(28px, 3.6vw, 40px); color: var(--ink); letter-spacing: -0.035em; line-height: 1; display: block; }
.ub-word p { margin: 14px 0 0; font-size: 16px; color: var(--body); line-height: 1.55; max-width: 34ch; }
.ub-foot { margin-top: 44px; font-size: clamp(18px, 2.3vw, 23px); font-family: var(--font-display); letter-spacing: -0.02em; color: var(--ink); line-height: 1.4; max-width: 30ch; }
.ub-foot strong { color: var(--blue-deep); }

/* ============================================================
   WHAT WE BUILD — craft rows
   ============================================================ */
.build-head { max-width: 720px; margin-bottom: 40px; }
.craft { border-top: 1px solid var(--line); }
.craft-row {
  display: grid; grid-template-columns: 56px 1fr auto; gap: 28px; align-items: start;
  padding: 28px 0; border-bottom: 1px solid var(--line);
  transition: padding-left 0.4s var(--ease-out);
}
.craft-row:hover { padding-left: 10px; }
.craft-no { font-family: var(--font-display); font-weight: 700; font-size: 18px; color: var(--blue); padding-top: 4px; }
.craft-main h3 { font-size: clamp(20px, 2.6vw, 27px); letter-spacing: -0.03em; color: var(--ink); }
.craft-main p { margin: 8px 0 0; font-size: 16px; color: var(--body); line-height: 1.55; max-width: 60ch; }
.craft-tag { font-size: 12px; font-weight: 700; letter-spacing: 0.04em; text-transform: uppercase; color: var(--blue-deep); white-space: nowrap; padding-top: 6px; }
.craft-foot { margin-top: 36px; font-size: clamp(17px, 2.1vw, 21px); color: var(--ink); max-width: 60ch; }
.craft-foot strong { color: var(--blue-deep); }

/* ============================================================
   PROOF-FIRST — four steps
   ============================================================ */
.proof-steps { display: grid; grid-template-columns: repeat(4, 1fr); gap: 22px; }
.ps { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); padding: 26px 24px; }
.ps .ps-no { font-family: var(--font-display); font-weight: 700; font-size: 14px; color: #fff; background: var(--blue); width: 30px; height: 30px; border-radius: 9px; display: flex; align-items: center; justify-content: center; letter-spacing: 0; }
.ps h3 { font-size: 18px; letter-spacing: -0.02em; margin: 16px 0 6px; color: var(--ink); }
.ps p { font-size: 14.5px; color: var(--body); line-height: 1.55; margin: 0; }

/* ============================================================
   POWERED BY GROUNDUP — dark band
   ============================================================ */
.studioband { background: var(--navy); position: relative; overflow: hidden; }
.studioband::before {
  content: ""; position: absolute; inset: 0; pointer-events: none;
  background: radial-gradient(50% 60% at 85% 0%, rgba(77,155,255,0.14), transparent 70%);
}
.studioband .wrap-narrow { position: relative; }
.sb-kicker { font-family: var(--font-body); font-size: 12px; font-weight: 700; letter-spacing: 0.16em; text-transform: uppercase; color: var(--blue-bright); display: inline-block; margin-bottom: 18px; }
.sb-quote { margin: 0; font-family: var(--font-display); font-weight: 700; font-size: clamp(34px, 6vw, 60px); line-height: 1.04; letter-spacing: -0.04em; color: #fff; text-wrap: balance; }
.sb-quote .u { color: var(--blue-bright); }
.sb-body { margin: 24px 0 30px; max-width: 60ch; color: var(--on-navy-mut); font-size: clamp(16px, 2vw, 18px); line-height: 1.6; }

/* ============================================================
   THE OFFER — just pay the ads + $0 invoice card
   ============================================================ */
.offer-grid { display: grid; grid-template-columns: 1fr 0.82fr; gap: 48px; align-items: center; }
.offer-steps { list-style: none; padding: 0; margin: 26px 0 30px; display: flex; flex-direction: column; gap: 13px; }
.offer-steps li { display: flex; gap: 13px; align-items: flex-start; font-size: 15.5px; color: var(--body); }
.offer-steps strong { color: var(--ink); }
.offer-steps .os-no { flex-shrink: 0; width: 26px; height: 26px; border-radius: 50%; background: var(--blue); color: #fff; font-family: var(--font-display); font-weight: 700; font-size: 13px; display: flex; align-items: center; justify-content: center; margin-top: 1px; }

.invoice { background: var(--navy); color: var(--on-navy); border-radius: var(--radius); padding: 28px 28px 24px; box-shadow: 0 30px 70px -30px rgba(10, 22, 38, 0.6); position: relative; overflow: hidden; }
.invoice::before { content: ""; position: absolute; inset: 0; background: radial-gradient(60% 50% at 90% 0%, rgba(77, 155, 255, 0.16), transparent 70%); pointer-events: none; }
.invoice > * { position: relative; }
.inv-tag { display: inline-block; font-size: 11px; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; color: #1A1206; background: var(--accent); padding: 6px 12px; border-radius: 999px; }
.inv-title { font-family: var(--font-display); font-size: 22px; color: #fff; margin: 16px 0 18px; letter-spacing: -0.02em; }
.inv-list { list-style: none; padding: 0; margin: 0; }
.inv-list li { display: flex; align-items: center; justify-content: space-between; gap: 12px; padding: 11px 0; border-bottom: 1px solid var(--line-dark); font-size: 15px; }
.inv-item { color: var(--on-navy); }
.inv-free { flex-shrink: 0; font-size: 11.5px; font-weight: 700; letter-spacing: 0.04em; text-transform: uppercase; color: #05351F; background: #7DE3A6; padding: 4px 10px; border-radius: 999px; }
.inv-pay { margin-top: 16px; padding: 14px 16px; border-radius: var(--radius-sm); background: rgba(77, 155, 255, 0.12); border: 1px solid var(--line-dark); }
.inv-pay-row { display: flex; align-items: baseline; justify-content: space-between; gap: 12px; }
.inv-pay-row span:first-child { color: var(--on-navy-mut); font-size: 14px; }
.inv-pay-amt { font-family: var(--font-display); font-weight: 700; color: var(--blue-bright); font-size: 18px; }
.inv-pay-note { margin-top: 6px; font-size: 12.5px; color: var(--on-navy-mut); line-height: 1.45; }
.inv-val { flex-shrink: 0; font-family: var(--font-display); font-weight: 600; font-size: 14px; color: var(--on-navy-mut); text-decoration: line-through; text-decoration-color: rgba(159, 180, 208, 0.55); }
.inv-value-row { display: flex; align-items: baseline; justify-content: space-between; gap: 12px; margin-top: 14px; }
.inv-value-row span:first-child { color: var(--on-navy-mut); font-size: 13.5px; }
.inv-value-amt { font-family: var(--font-display); font-weight: 700; font-size: 20px; color: var(--on-navy); text-decoration: line-through; text-decoration-color: rgba(159, 180, 208, 0.5); }
.inv-total { display: flex; align-items: center; justify-content: space-between; gap: 12px; margin-top: 18px; }
.inv-total span:first-child { font-family: var(--font-display); font-size: 16px; color: #fff; }
.inv-zero { font-family: var(--font-display); font-weight: 700; font-size: 40px; color: #fff; letter-spacing: -0.03em; line-height: 1; }

/* ============================================================
   WORK STRIP — what we make (scroll-snap reel)
   ============================================================ */
.work-strip { display: flex; gap: 16px; margin-top: 8px; overflow-x: auto; scroll-snap-type: x mandatory; padding-bottom: 10px; -webkit-overflow-scrolling: touch; }
.work-shot { flex: 0 0 auto; scroll-snap-align: start; border-radius: 14px; object-fit: cover; border: 1px solid var(--line); background: var(--blue-tint); box-shadow: 0 18px 40px -26px rgba(15, 27, 45, 0.4); width: clamp(200px, 24vw, 264px); aspect-ratio: 4 / 5; height: auto; }
.work-strip::-webkit-scrollbar { height: 8px; }
.work-strip::-webkit-scrollbar-thumb { background: var(--line); border-radius: 8px; }

/* ============================================================
   SELECTED WORK — shipped systems / case studies
   ============================================================ */
.cases-head { max-width: 760px; margin-bottom: 44px; }
.cases-feat { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.casebig {
  display: flex; flex-direction: column;
  background: var(--surface); border: 1px solid var(--line);
  border-radius: var(--radius); padding: 26px 24px;
  transition: transform 0.4s var(--ease-out), box-shadow 0.4s var(--ease-out), border-color 0.4s var(--ease-out);
}
.casebig:hover { transform: translateY(-4px); box-shadow: 0 26px 50px -30px rgba(15, 27, 45, 0.4); border-color: #CFE0FB; }
.cb-top { display: flex; align-items: baseline; justify-content: space-between; gap: 10px; margin-bottom: 16px; }
.cb-client { font-family: var(--font-display); font-weight: 700; font-size: 19px; color: var(--ink); letter-spacing: -0.02em; }
.cb-sector { flex-shrink: 0; font-size: 11px; font-weight: 700; letter-spacing: 0.04em; text-transform: uppercase; color: var(--muted); }
.cb-stats { display: flex; gap: 20px; flex-wrap: wrap; padding: 16px 0; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.cb-stat { display: flex; flex-direction: column; }
.cb-num { font-family: var(--font-display); font-weight: 700; font-size: clamp(26px, 3vw, 34px); color: var(--blue); line-height: 1; letter-spacing: -0.03em; }
.cb-cap { margin-top: 6px; font-size: 12px; color: var(--muted); line-height: 1.35; max-width: 15ch; }
.cb-desc { margin: 16px 0 0; font-size: 14px; color: var(--body); line-height: 1.55; }

/* full-width CTA banner under the case studies */
.cases-cta { display: flex; align-items: center; justify-content: space-between; gap: 20px; flex-wrap: wrap; margin-top: 22px; background: var(--navy); color: var(--on-navy); border-radius: var(--radius); padding: 26px 30px; text-decoration: none; position: relative; overflow: hidden; }
.cases-cta::before { content: ""; position: absolute; inset: 0; background: radial-gradient(60% 80% at 90% 0%, rgba(77, 155, 255, 0.16), transparent 70%); pointer-events: none; }
.cases-cta > * { position: relative; }
.cc-k { display: block; font-size: 11px; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; color: var(--blue-bright); margin-bottom: 6px; }
.cc-t { font-family: var(--font-display); font-weight: 700; font-size: clamp(19px, 2.4vw, 26px); color: #fff; letter-spacing: -0.02em; }

.cases-foot { margin-top: 34px; font-size: clamp(17px, 2.1vw, 21px); color: var(--ink); max-width: 60ch; }
.cases-foot strong { color: var(--blue-deep); }

/* qualifier — who it's for / not for */
.fit-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.fit-col { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius); padding: 26px 26px 24px; }
.fit-yes { border-color: #BFE3CC; }
.fit-no { border-color: #F0D2D2; }
.fit-h { font-family: var(--font-display); font-weight: 700; font-size: 16px; letter-spacing: -0.01em; margin-bottom: 16px; }
.fit-yes .fit-h { color: var(--good); }
.fit-no .fit-h { color: var(--warn); }
.fit-col ul { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 12px; }
.fit-col li { position: relative; padding-left: 28px; font-size: 15px; color: var(--body); line-height: 1.45; }
.fit-col li::before { position: absolute; left: 0; top: -1px; font-weight: 700; font-size: 15px; }
.fit-yes li::before { content: "\2713"; color: var(--good); }
.fit-no li::before { content: "\2715"; color: var(--warn); }

/* ============================================================
   AD PORTFOLIO — video reel with teardowns (dark)
   ============================================================ */
.reel-sec { background: var(--navy); color: var(--on-navy); position: relative; overflow: hidden; }
.reel-sec::before { content: ""; position: absolute; inset: 0; background: radial-gradient(55% 50% at 50% 0%, rgba(77, 155, 255, 0.12), transparent 70%); pointer-events: none; }
.reel-sec .wrap { position: relative; }
.reel-sec h2 { color: #fff; }
.reel-sec .lead { color: var(--on-navy-mut); }
.reel-head { max-width: 700px; margin-bottom: 40px; }

/* KMH client-spotlight result banner */
.kmh-proof { margin-bottom: 32px; padding: 24px 26px; border: 1px solid var(--line-dark); border-radius: var(--radius); background: rgba(77, 155, 255, 0.06); }
.kmh-lead { display: flex; align-items: baseline; justify-content: space-between; gap: 12px; flex-wrap: wrap; margin-bottom: 20px; }
.kmh-eyebrow { font-family: var(--font-display); font-weight: 700; font-size: clamp(18px, 2.4vw, 24px); color: #fff; letter-spacing: -0.02em; }
.kmh-eyebrow strong { color: var(--blue-bright); }
.kmh-foot { font-size: 11px; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; color: var(--on-navy-mut); }
.kmh-stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.kmh-num { display: block; font-family: var(--font-display); font-weight: 700; font-size: clamp(32px, 5vw, 50px); color: var(--blue-bright); line-height: 1; letter-spacing: -0.03em; }
.kmh-cap { display: block; margin-top: 8px; font-size: 13px; color: var(--on-navy-mut); }
.kmh-hl { background: rgba(77, 155, 255, 0.18); color: #fff; font-weight: 700; border-radius: 6px; padding: 1px 8px; white-space: nowrap; }

/* ad grid (stacked, autoplaying silent loops) */
.reel { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.reel-card { background: rgba(255, 255, 255, 0.04); border: 1px solid var(--line-dark); border-radius: var(--radius); overflow: hidden; }
.reel-media { position: relative; aspect-ratio: 4 / 5; background: var(--navy-soft); }
.reel-media video, .reel-media img { width: 100%; height: 100%; object-fit: cover; display: block; }

/* ============================================================
   RESPONSIVE — new sections
   ============================================================ */
@media (max-width: 940px) {
  .offer-grid { grid-template-columns: 1fr; gap: 36px; }
  .reach-grid { grid-template-columns: 1fr; gap: 32px; }
  .ub-words { grid-template-columns: 1fr; gap: 0; }
  .ub-word { border-top-width: 1px; padding-block: 24px; }
  .ub-word:first-child { border-top: 2px solid var(--ink); }
  .proof-steps { grid-template-columns: repeat(2, 1fr); }
  .cases-feat { grid-template-columns: 1fr; }
  .reel { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 560px) {
  .proof-steps { grid-template-columns: 1fr; }
  .cases-feat { grid-template-columns: 1fr; }
  .reel { grid-template-columns: 1fr; }
  .fit-grid { grid-template-columns: 1fr; }
  .craft-row { grid-template-columns: 40px 1fr; gap: 6px 16px; }
  .craft-tag { grid-column: 2; padding-top: 0; }
  .sg-reach .sg-dots { grid-template-columns: repeat(12, 1fr); }
}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media (max-width: 940px) {
  .hero-grid, .shift-grid, .build-grid, .booking-grid { grid-template-columns: 1fr; gap: 40px; }
  .proc { grid-template-columns: repeat(2, 1fr); gap: 32px 24px; }
  .machine-flow { grid-template-columns: repeat(2, 1fr); }
  .flow-lines { display: none; }            /* connectors only make sense in the 5-across row */
  .price-card { position: static; }
  .stat-grid, .results-grid, .tiers { grid-template-columns: 1fr; }
  .timeline { grid-template-columns: 1fr; }
}
@media (max-width: 560px) {
  body { font-size: 16px; }
  .header-cta { display: none; }
  .machine-flow { grid-template-columns: 1fr; }
  .sticky-cta { display: block; }
  .tier.feat::after { left: 50%; transform: translateX(-50%); }
  .proc { grid-template-columns: 1fr; gap: 26px; }
  .cap { grid-template-columns: 40px 1fr; gap: 16px; }
  .tline .ti { grid-template-columns: 1fr; gap: 4px; }
}

/* ============================================================
   GROUNDUP (/team/) — media-engine front. Archivo + IBM Plex Mono,
   electric blue on near-black navy. Scoped to body.gu; does not
   affect the Summits homepage.
   ============================================================ */
body.gu {
  --gu-blue: #1A6FFF; --gu-blue-light: #60A5FA;
  --gu-ink: #0A0F1E; --gu-navy: #0A1628; --gu-navy-2: #0D2147; --gu-black: #06080F;
  --gu-paper: #FFFFFF; --gu-tint: #F4F7FF; --gu-line: #E4E9F2; --gu-line-dark: rgba(255,255,255,0.12);
  --gu-body: #3A4358; --gu-muted: #6B7587;
  --gu-on-dark: rgba(255,255,255,0.74); --gu-on-dark-mut: rgba(255,255,255,0.5);
  --gu-display: 'Archivo', system-ui, sans-serif; --gu-mono: 'IBM Plex Mono', ui-monospace, monospace;
  background: var(--gu-paper); color: var(--gu-body); font-family: var(--gu-display);
}
.gu-wrap { max-width: 1080px; margin: 0 auto; padding-inline: 24px; }
.gu-section { padding-block: clamp(60px, 9vw, 112px); }
.gu-dark { background: var(--gu-ink); color: var(--gu-on-dark); }
.gu-tint { background: var(--gu-tint); }

.gu-kicker { font-family: var(--gu-mono); font-size: 12px; font-weight: 500; letter-spacing: 0.18em; text-transform: uppercase; color: var(--gu-blue-light); margin: 0 0 20px; }
.gu-kicker-blue { color: var(--gu-blue); }
.gu-h1 { font-family: var(--gu-display); font-weight: 800; font-size: clamp(40px, 7vw, 76px); line-height: 1.02; letter-spacing: -0.035em; color: #fff; margin: 0 0 24px; max-width: 17ch; text-wrap: balance; }
.gu-h2 { font-family: var(--gu-display); font-weight: 800; font-size: clamp(29px, 4.6vw, 50px); line-height: 1.06; letter-spacing: -0.03em; color: var(--gu-ink); margin: 0 0 26px; max-width: 22ch; text-wrap: balance; }
.gu-dark .gu-h2 { color: #fff; }
.gu-hl { color: var(--gu-blue); }
.gu-dark .gu-hl, .gu-h1 .gu-hl { color: var(--gu-blue-light); }
.gu-lead { font-size: clamp(17px, 2.1vw, 20px); line-height: 1.6; color: var(--gu-muted); max-width: 60ch; margin: 0; }
.gu-dark .gu-lead { color: var(--gu-on-dark); }

.gu-btn { display: inline-flex; align-items: center; gap: 9px; font-family: var(--gu-display); font-weight: 700; font-size: 16px; background: var(--gu-blue); color: #fff; padding: 14px 26px; border-radius: 10px; text-decoration: none; border: 0; cursor: pointer; transition: transform var(--t-press) var(--ease-out), background var(--t-press) var(--ease-out); }
.gu-btn:hover { background: #0E59E6; }
.gu-btn:active { transform: scale(0.97); }
.gu-btn-ghost { background: transparent; color: #fff; border: 1.5px solid rgba(255,255,255,0.24); }
.gu-btn-ghost:hover { background: rgba(255,255,255,0.07); border-color: var(--gu-blue-light); }
.gu-btn-sm { padding: 10px 18px; font-size: 14px; }
.gu-btn-block { width: 100%; justify-content: center; }

/* nav */
.gu-nav { position: sticky; top: 0; z-index: var(--z-header); background: rgba(10,15,30,0.82); backdrop-filter: saturate(160%) blur(12px); border-bottom: 1px solid var(--gu-line-dark); }
.gu-nav-inner { display: flex; align-items: center; gap: 20px; height: 66px; }
.gu-logo { font-family: var(--gu-display); font-weight: 800; font-size: 19px; letter-spacing: -0.01em; color: #fff; text-decoration: none; display: inline-flex; align-items: center; gap: 10px; }
.gu-logo-tag { font-family: var(--gu-mono); font-size: 9px; font-weight: 500; letter-spacing: 0.2em; color: var(--gu-blue-light); border: 1px solid rgba(96,165,250,0.4); border-radius: 4px; padding: 3px 6px; }
.gu-nav-links { display: flex; gap: 26px; margin-left: auto; margin-right: 22px; }
.gu-nav-links a { font-family: var(--gu-mono); font-size: 13px; color: var(--gu-on-dark); text-decoration: none; }
.gu-nav-links a:hover { color: #fff; }

/* hero */
.gu-hero { padding-block: clamp(74px, 12vw, 132px) clamp(60px, 9vw, 104px); position: relative; overflow: hidden; }
.gu-hero::before { content: ""; position: absolute; inset: 0; pointer-events: none; background: radial-gradient(58% 60% at 78% -12%, rgba(26,111,255,0.22), transparent 60%), radial-gradient(48% 50% at -5% 112%, rgba(96,165,250,0.10), transparent 60%); }
.gu-hero .gu-wrap { position: relative; }
.gu-hero .gu-lead { max-width: 56ch; margin-bottom: 34px; }
.gu-actions { display: flex; gap: 14px; flex-wrap: wrap; }
.gu-hero-meta { display: flex; gap: 24px; flex-wrap: wrap; margin-top: 36px; font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.04em; color: var(--gu-on-dark-mut); text-transform: uppercase; }
.gu-hero-meta span { position: relative; padding-left: 15px; }
.gu-hero-meta span::before { content: ""; position: absolute; left: 0; top: 50%; transform: translateY(-50%); width: 6px; height: 6px; border-radius: 50%; background: var(--gu-blue-light); }

/* philosophy */
.gu-split { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; margin-top: 4px; }
.gu-col { padding: 28px; border-radius: 14px; border: 1px solid var(--gu-line); background: #fff; }
.gu-col-on { background: var(--gu-ink); border-color: var(--gu-ink); }
.gu-col-tag { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase; color: var(--gu-muted); margin: 0 0 12px; }
.gu-col-on .gu-col-tag { color: var(--gu-blue-light); }
.gu-col-body { font-size: 16px; line-height: 1.6; color: var(--gu-body); margin: 0; }
.gu-col-on .gu-col-body { color: var(--gu-on-dark); }
.gu-statement { margin-top: 34px; font-family: var(--gu-display); font-weight: 700; font-size: clamp(22px, 3.2vw, 34px); letter-spacing: -0.02em; color: var(--gu-ink); line-height: 1.25; max-width: 24ch; }

/* stack rows */
.gu-rows { margin-top: 8px; border-top: 1px solid var(--gu-line); }
.gu-row { display: grid; grid-template-columns: auto 1fr; gap: 24px; padding: 26px 0; border-bottom: 1px solid var(--gu-line); align-items: start; }
.gu-row-no { font-family: var(--gu-mono); font-size: 14px; font-weight: 500; color: var(--gu-blue); padding-top: 5px; }
.gu-row h3 { font-family: var(--gu-display); font-weight: 700; font-size: clamp(19px, 2.4vw, 24px); letter-spacing: -0.02em; color: var(--gu-ink); margin: 0 0 6px; }
.gu-row p { font-size: 15.5px; line-height: 1.55; color: var(--gu-muted); margin: 0; max-width: 64ch; }

/* the engine flow */
.gu-flow { display: flex; align-items: stretch; gap: 10px; margin-top: 12px; }
.gu-node { flex: 1; background: rgba(255,255,255,0.04); border: 1px solid var(--gu-line-dark); border-radius: 12px; padding: 22px 16px; }
.gu-node-no { font-family: var(--gu-mono); font-size: 12px; color: var(--gu-blue-light); }
.gu-node h3 { font-family: var(--gu-display); font-weight: 700; font-size: 18px; color: #fff; margin: 10px 0 6px; letter-spacing: -0.01em; }
.gu-node p { font-size: 13.5px; line-height: 1.45; color: var(--gu-on-dark-mut); margin: 0; }
.gu-flow-arrow { display: flex; align-items: center; color: var(--gu-blue-light); font-size: 18px; flex: 0 0 auto; }
.gu-flow-foot { margin-top: 30px; font-family: var(--gu-display); font-weight: 600; font-size: clamp(17px, 2.1vw, 22px); color: #fff; max-width: 60ch; line-height: 1.4; letter-spacing: -0.01em; }

/* who it's for */
.gu-who { display: grid; grid-template-columns: 0.85fr 1.15fr; gap: 48px; align-items: start; }
.gu-who-body { font-size: clamp(17px, 2vw, 20px); line-height: 1.6; color: var(--gu-body); margin: 0 0 18px; }
.gu-who-body:last-child { margin-bottom: 0; }
.gu-who-body strong { color: var(--gu-ink); font-weight: 700; }

/* offer */
.gu-offer { display: grid; grid-template-columns: 1.35fr 0.65fr; border: 1px solid var(--gu-line); border-radius: 16px; overflow: hidden; background: #fff; margin-top: 6px; }
.gu-offer-main { padding: 34px; }
.gu-offer-name { font-family: var(--gu-display); font-weight: 800; font-size: 24px; letter-spacing: -0.02em; color: var(--gu-ink); margin: 0 0 6px; }
.gu-offer-desc { font-size: 15.5px; color: var(--gu-muted); margin: 0 0 22px; }
.gu-offer-list { list-style: none; padding: 0; margin: 0; display: grid; gap: 11px; }
.gu-offer-list li { font-size: 15px; color: var(--gu-body); padding-left: 22px; position: relative; }
.gu-offer-list li::before { content: "+"; position: absolute; left: 0; top: 0; font-family: var(--gu-mono); font-weight: 600; color: var(--gu-blue); }
.gu-offer-side { padding: 34px; background: var(--gu-ink); color: #fff; display: flex; flex-direction: column; justify-content: center; }
.gu-offer-price-tag { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gu-blue-light); margin: 0 0 8px; }
.gu-offer-price { font-family: var(--gu-display); font-weight: 800; font-size: 42px; letter-spacing: -0.03em; color: #fff; margin: 0; line-height: 1; }
.gu-offer-price span { font-size: 22px; font-weight: 600; color: var(--gu-on-dark); }
.gu-offer-note { font-size: 13px; color: var(--gu-on-dark-mut); line-height: 1.5; margin: 14px 0 22px; }
.gu-offer-next { margin-top: 24px; font-size: 15px; color: var(--gu-muted); }
.gu-mono-inline { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.1em; color: var(--gu-blue); }

/* proof metrics */
.gu-metrics { display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; margin-top: 22px; }
.gu-metric { border: 1px solid var(--gu-line-dark); border-radius: 12px; padding: 22px 18px; }
.gu-metric-label { display: block; font-family: var(--gu-display); font-size: 14px; color: #fff; font-weight: 600; margin-bottom: 12px; }
.gu-metric-state { font-family: var(--gu-mono); font-size: 10.5px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--gu-blue-light); border: 1px solid rgba(96,165,250,0.35); border-radius: 999px; padding: 3px 9px; }
.gu-quote { margin: 34px 0 0; font-family: var(--gu-display); font-weight: 600; font-size: clamp(18px, 2.4vw, 24px); color: var(--gu-on-dark); border-left: 2px solid var(--gu-blue); padding-left: 20px; line-height: 1.4; max-width: 50ch; font-style: normal; }

/* video slot */
.gu-video { margin-top: 12px; aspect-ratio: 16 / 9; border-radius: 16px; border: 1px solid var(--gu-line); background: linear-gradient(160deg, #0A1628, #0D2147); display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 16px; }
.gu-video-play { width: 64px; height: 64px; border-radius: 50%; background: var(--gu-blue); display: flex; align-items: center; justify-content: center; font-size: 20px; color: #fff; padding-left: 4px; }
.gu-video-cap { font-family: var(--gu-mono); font-size: 13px; color: var(--gu-on-dark-mut); letter-spacing: 0.02em; }

/* contact */
.gu-contact { display: grid; grid-template-columns: 1.1fr 0.9fr; gap: 48px; align-items: center; }
.gu-contact-card { background: rgba(255,255,255,0.04); border: 1px solid var(--gu-line-dark); border-radius: 16px; padding: 32px; }
.gu-contact-label { font-family: var(--gu-mono); font-size: 11px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gu-blue-light); margin: 0 0 6px; }
.gu-contact-val { display: block; font-family: var(--gu-display); font-weight: 700; font-size: clamp(18px, 2.4vw, 22px); color: #fff; text-decoration: none; margin: 0 0 22px; word-break: break-word; }
.gu-contact-val:hover { color: var(--gu-blue-light); }
.gu-contact-card .gu-btn { margin-top: 6px; }

/* footer */
.gu-footer { background: var(--gu-black); color: var(--gu-on-dark-mut); padding-block: 48px 30px; border-top: 1px solid var(--gu-line-dark); }
.gu-footer-inner { display: flex; justify-content: space-between; gap: 28px; flex-wrap: wrap; }
.gu-footer-legal { font-family: var(--gu-mono); font-size: 12px; color: var(--gu-on-dark-mut); margin: 14px 0 0; max-width: 42ch; line-height: 1.6; }
.gu-footer-links { display: flex; flex-direction: column; gap: 10px; }
.gu-footer-links a { font-size: 14px; color: var(--gu-on-dark); text-decoration: none; }
.gu-footer-links a:hover { color: #fff; }
.gu-footer-base { margin-top: 30px; padding-top: 22px; border-top: 1px solid var(--gu-line-dark); font-family: var(--gu-mono); font-size: 12px; color: rgba(255,255,255,0.32); }

/* proof / KMH */
.gu-proof { padding: 26px 30px; border: 1px solid var(--gu-line); border-radius: 16px; background: #fff; }
.gu-proof-head { display: flex; justify-content: space-between; align-items: baseline; gap: 16px; flex-wrap: wrap; margin-bottom: 22px; }
.gu-proof-client { font-family: var(--gu-display); font-weight: 700; font-size: 16px; color: var(--gu-ink); }
.gu-proof-client strong { color: var(--gu-blue); }
.gu-proof-foot { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.08em; text-transform: uppercase; color: var(--gu-muted); }
.gu-proof-stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.gu-proof-stat { border-top: 2px solid var(--gu-blue); padding-top: 14px; }
.gu-proof-num { display: block; font-family: var(--gu-display); font-weight: 800; font-size: clamp(34px, 5vw, 52px); letter-spacing: -0.03em; color: var(--gu-ink); line-height: 1; }
.gu-proof-cap { display: block; margin-top: 8px; font-size: 14px; color: var(--gu-muted); }

/* video reel */
.gu-reel { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; margin-top: 22px; }
.gu-reel-card { border-radius: 14px; overflow: hidden; border: 1px solid var(--gu-line); background: #000; }
.gu-reel-media { aspect-ratio: 9 / 16; }
.gu-reel-media video { width: 100%; height: 100%; object-fit: cover; display: block; }

/* founder */
.gu-me { display: grid; grid-template-columns: 0.8fr 1.2fr; gap: 44px; align-items: center; }
.gu-me-photo { aspect-ratio: 4 / 5; border-radius: 16px; overflow: hidden; border: 1px solid var(--gu-line-dark); background: linear-gradient(160deg, var(--gu-navy), var(--gu-navy-2)); display: flex; align-items: center; justify-content: center; }
.gu-me-photo img { width: 100%; height: 100%; object-fit: cover; }
.gu-me-ph { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gu-on-dark-mut); }
.gu-me-name { font-family: var(--gu-display); font-weight: 800; font-size: clamp(22px, 3vw, 30px); letter-spacing: -0.02em; color: #fff; margin: 18px 0 2px; }
.gu-me-role { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase; color: var(--gu-blue-light); margin: 0 0 20px; }
.gu-me-body { font-size: clamp(16px, 1.9vw, 18px); line-height: 1.6; color: var(--gu-on-dark); margin: 0 0 16px; max-width: 56ch; }
.gu-me-body:last-child { margin: 0; }
.gu-me-body strong { color: #fff; font-weight: 700; }

/* learn teaser */
.gu-learn { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; margin-top: 24px; }
.gu-learn-card { border: 1px solid var(--gu-line); border-radius: 14px; padding: 24px; background: #fff; }
.gu-learn-no { font-family: var(--gu-mono); font-size: 12px; font-weight: 500; color: var(--gu-blue); }
.gu-learn-card h3 { font-family: var(--gu-display); font-weight: 700; font-size: 19px; letter-spacing: -0.01em; color: var(--gu-ink); margin: 12px 0 7px; }
.gu-learn-card p { font-size: 14.5px; line-height: 1.5; color: var(--gu-muted); margin: 0; }
.gu-learn-foot { margin-top: 24px; font-size: 15px; color: var(--gu-muted); }

/* booking / calendar embed */
.gu-book { display: grid; grid-template-columns: 0.85fr 1.15fr; gap: 44px; align-items: start; }
.gu-cal { background: #fff; border: 1px solid var(--gu-line-dark); border-radius: 16px; padding: 8px; }
.gu-cal iframe { width: 100%; height: 740px; border: none; border-radius: 10px; display: block; }
/* lead form (posts to /api/lead -> Telegram) */
.gu-form { padding: 26px 24px; display: grid; gap: 14px; }
.gu-form-eyebrow { font-family: var(--gu-mono); font-size: 12px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gu-blue); margin: 0 0 4px; }
.gu-field { display: grid; gap: 6px; text-align: left; }
.gu-field span { font-family: var(--gu-mono); font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--gu-muted); }
.gu-field input, .gu-field select, .gu-field textarea { font-family: var(--gu-display); font-size: 15px; color: var(--gu-ink); background: var(--gu-tint); border: 1px solid var(--gu-line); border-radius: 10px; padding: 12px 14px; width: 100%; box-sizing: border-box; }
.gu-field input:focus, .gu-field select:focus, .gu-field textarea:focus { outline: none; border-color: var(--gu-blue); box-shadow: 0 0 0 3px rgba(26,111,255,0.12); }
.gu-field textarea { resize: vertical; }
.gu-hp { position: absolute; left: -9999px; width: 1px; height: 1px; opacity: 0; }
.gu-form .gu-btn { margin-top: 4px; }
.gu-form-msg { font-size: 14px; margin: 2px 0 0; min-height: 1.1em; color: var(--gu-muted); }
.gu-form-msg.ok { color: #16a34a; }
.gu-form-msg.err { color: #dc2626; }

@media (max-width: 880px) {
  .gu-nav-links { display: none; }
  .gu-learn { grid-template-columns: 1fr; }
  .gu-split { grid-template-columns: 1fr; }
  .gu-flow { flex-direction: column; }
  .gu-flow-arrow { transform: rotate(90deg); justify-content: center; padding: 2px 0; }
  .gu-who { grid-template-columns: 1fr; gap: 22px; }
  .gu-book { grid-template-columns: 1fr; gap: 28px; }
  .gu-offer { grid-template-columns: 1fr; }
  .gu-metrics { grid-template-columns: repeat(2, 1fr); }
  .gu-contact { grid-template-columns: 1fr; gap: 28px; }
  .gu-reel { grid-template-columns: repeat(2, 1fr); }
  .gu-me { grid-template-columns: 1fr; gap: 26px; }
  .gu-me-photo { max-width: 320px; }
}
@media (max-width: 520px) {
  .gu-metrics { grid-template-columns: 1fr; }
  .gu-proof-stats { grid-template-columns: 1fr; gap: 18px; }
  .gu-hero-meta { gap: 10px 18px; }
  .gu-footer-inner { flex-direction: column; }
}