No pitch. We show you proof.

You can buy reach. You can't buy trust.

Anyone can buy reach on Meta. We make the short-form video that turns it into customers who actually call. You fund the ads. We earn the trust.

Free, 45 minutes No monthly until it works $100 to launch, then you fund the ads
A few become customersthe part you pay for

Reach is the cheap part now.

Everyone runs the same Meta ads, the same targeting, the same budgets. You can buy a million views by Friday. So what. Views don't book jobs.

A feed full of people who scrolled past you isn't a business. The money only starts working when reach turns into someone who actually calls back.

$28
Average cost of a lead on Facebook, versus about $70 on Google. Reach is cheap. We spend it on the part that isn't.

What you can't buy is the reason they pick you.

Money buys the views. It never made one person care. The decision to call you, to trust you over the other ten guys, runs on stuff no budget can touch.

Emotion

People don't act on facts. They act on how you make them feel in the first three seconds.

Trust

Nobody hires a stranger off one ad. They hire the one who feels like they'll actually show up.

Connection

The ad that wins feels made for one person. You can't mass-produce that. You find it.

None of it comes from spend. It's earned, one video at a time. That takes taste, and a little time. That's our job.

We make the reach you pay for worth it.

We don't boost a post. We build the whole path, from the second your money buys attention to the second a real customer calls. Every step has to earn it.

01

The reach

You fund the ad spend. Attention is the easy part.

02

The creative

Short-form video, made and tested till it lands.

03

The page

One page, one job: turn the click into a lead.

04

The proof

Every lead tracked, so you see exactly what your money bought.

05

You

Real people, real numbers, calling you back.

You pay for reach. We make sure it turns into someone reaching back.

We build the things that earn it.

Trust isn't a tagline. It's built from craft: the video, the page, the graphics that make a stranger believe you before you ever talk.

01

Short-form video that stops the scroll

Commercial-style ads, made in batches. We test angles against each other and keep the one that books jobs, not the one we liked.

Made a lot, fast
02

The page that closes

Not a ten-link brochure. One page with one job: turn the click into a booked customer.

Built to convert
03

Graphics with taste

Statics and content that make you the obvious choice in the feed, so they trust you before they even click.

Looks the part

We don't sell you ads. We sell you the outcome: customers. Reach is just the delivery truck.

The creative

Built for the feed.

Short-form video, made to be watched all the way through. Every cut is built the same way: a hook in the first second, an angle aimed at one kind of buyer, and a reason to act now. That's what turns a passing view into a booked lead.

Ads we ran for KMH Furniture & Cabinet 3 ads, all in ~2 weeks
10appointments booked
88messages
1,000website visits
Systems, not just ads

Real businesses. Real numbers.

An ad gets the click. From there it's all system: it answers in seconds, follows up, qualifies, and books, on its own. The goal was never more leads to chase. It's getting to where leads stop being something you think about. Here's what that looked like for three businesses.

Energized HealthHealth clinic
95%of inbound leads booked
+34%sales in 3 months
$75Kin a single weekend

They couldn't keep up with inbound leads. We put an AI receptionist on every call: it booked 95% of them and lifted sales 34% in three months. A follow-on up-sell bot then turned one weekend into $75,000 in high-ticket sales.

United Defense TacticalFirearms training
550dead leads revived
$40Kin 72 hours
56appointments in 3 days

Hiring a front desk was slow and expensive. We built a front-desk and reactivation bot that revived 550 old leads, booked 56 appointments in three days, and drove over $40,000 in new signups in the first 72 hours.

Solar installerHome services
+142%qualified appointments in 30 days
$340lower cost per customer

Instant, round-the-clock lead qualification. Qualified appointments jumped 142% in 30 days while the cost to win each customer fell by $340, with no-shows wiped out by automated reminders.

Your businessYou could be the next number on this page. Book your strategy call

Also shipped: roofing lead engines, sauna booking and retention, and nutrition onboarding pipelines. Different industries, one outcome: a business where the next customer is handled before the phone rings.

Straight talk

We only build for businesses we can win for.

We only take a few new businesses a month, so we're picky about who we build for.

This is for you if
  • You're an established local service business
  • You can handle more booked jobs right now
  • You can fund $350 to $700 in ad spend
  • You'll actually work the leads we send you
It's not for you if
  • You're pre-revenue or just getting started
  • You can't take on new customers yet
  • You're shopping purely on price
  • You want us to hold your ad budget

Everything you need to launch, for $100.

We build the whole system, a $4,500 build, for a $100 setup. You fund only your Meta ad spend, and it goes straight to Meta. You go monthly only once it's bringing in leads.

  1. 1We build it all for $100. Site, domain, Facebook page, 3 creatives, campaign. A $4,500 build to launch.
  2. 2You fund the ads. Your budget goes straight to Meta, never through us.
  3. 3See real leads in the first 2 weeks. Real names and numbers, in your inbox.
  4. 4Then you decide. Keep it running for $500/mo, only if it's working, or walk away with everything.
Book your strategy call

The only thing you risk is $100 and an ad budget you'd spend anyway.

$100 launches a $4,500 system. You fund the ad spend you'd test with regardless. No monthly until it's proven, and if it doesn't work, you keep the site, the videos, and the plan.

Book your free call

The math behind the shift.

The results above aren't luck. They're what happens when you bet on speed and follow-up. Here's the market data that explains why.

60%
of Google searches now end in zero clicks. The old "rank and wait" playbook is quietly dying.
the return for home-service businesses that review results weekly, versus 4.8× for those who check quarterly. We review yours.
67%
of home-service businesses can't tell which marketing actually works. Tracking is built into your system from day one.

Industry figures, with sources linked. The results above are ours, from real client builds.

Powered by GroundUp
Reach is for sale. Taste isn't.

The creative is made by GroundUp, a young studio out of the Philippines that grew up inside the feed. They've watched thousands of things go viral, so they know in their gut what makes people stop, feel, and act. That instinct is the real product.

Meet the studio
After it works

Like what you see? Keep it running.

Only once the system is bringing leads and we're a good fit. Never before.

Keep it running
$500/mo
Only when it's working
We run the whole machine month to month: fresh ad creative, ongoing testing and optimization, leads delivered straight to you, and a clear read each month on what your spend brought back. Cancel anytime.

Questions worth asking.

If reach is so cheap, why do I need you?

Because reach on its own does nothing. The hard, valuable part is the creative that makes a stranger feel something and trust you enough to act. That's a skill, and it's tested, not guessed. We make the money you spend on reach actually turn into customers.

Why Facebook and Instagram, not Google?

Google now answers most searches itself, so fewer people click and the clicks left are pricier. Facebook and Instagram put your offer in front of the right local people based on who they are, and they're where you can actually build feeling and trust with video, not just a text link.

What does it cost to start?

$100 to launch a system other shops charge $4,000 to $5,000 for. You fund only your ad spend ($350 to $700, paid straight to Meta). If it works, it's $500/month to keep it running. If not, you keep everything we built.

How much ad budget do I need?

For the 2-week trial we usually recommend $350 to $700 in ad spend, paid straight to Meta, not to us. That's enough to see real leads and what's working before you scale.

I already have a website. Do I need a new one?

You keep yours. We build one focused page whose only job is turning ad clicks into leads. Most websites are built to inform. This page is built to convert. Different jobs.

What happens after the 2 weeks?

We review the real numbers together and give you an honest read. If it's working, you can keep it running for $500/month. If not, no pressure, and you keep everything we built.

Book your free strategy call

No pitch, no pressure. We'll look at your business, find your best first ad opportunity, and give you a clear plan, whether you work with us or not.

  • Your best customer profile, so your ads reach ready buyers, not just anyone scrolling.
  • A first-campaign plan, the offer, creative direction, targeting, and budget to start with.
  • An honest fit assessment, we'll tell you straight whether this makes sense for you right now.
Book your free strategy call